12
2024
Against the backdrop of rapid development and intensified competition in the global semiconductor industry, the efficiency and accuracy of packaging and testing processes are crucial for enterprises. As a well-known enterprise in the industry, Sun Moon New Semiconductor is facing challenges such as parallel engineering management systems, low information collaboration efficiency, and slow change response.
Lingyu Technology, with its profound experience in industrial digital transformation, has tailored Siemens PLM (Product Lifecycle Management) system for it, focusing on the four directions of "standardization, automation, informatization, and intelligent manufacturing", comprehensively enhancing the engineering control capability and customer response level of Sun Moon New Semiconductor.
Introduction to Sun Moon New Group
Sun Moon New Group is mainly engaged in the packaging and testing business of semiconductor components. As a well-known global semiconductor packaging and testing enterprise, Riyuexin Group provides professional and unified services for global customers, including packaging design, front-end engineering testing, wafer probing, back-end semiconductor packaging, and finished product testing.
Sun Moon New Group has an experienced and skilled engineering team dedicated to the research and development of the latest packaging technologies; Invest in the most advanced equipment to respond to market and technological developments, making it a solid support for customers' manufacturing business; We have a testing center that integrates technology research and development, providing customers with comprehensive electronic manufacturing solutions with world-class advanced equipment and rich semiconductor packaging testing experience.

01 Difficulties in Engineering Management: Common Challenges for Semiconductor Packaging and Testing Enterprises
In the highly precise and complex manufacturing process of semiconductor packaging and testing, Sun Moon New, like other peers, faces multidimensional challenges in engineering management. These challenges not only exist in internal collaboration and data flow, but also profoundly affect customer response and decision-making efficiency.
Insufficient information response efficiency: When customers inquire about project progress and delivery dates, cross departmental manual confirmation is required, resulting in delayed responses. After the engineering batch instructions are issued, the execution process still relies on CEI to communicate and coordinate step by step, and the overall efficiency needs to be improved. Difficulties in data integration and traceability: Engineering data is scattered across multiple independent systems, and customer audits require manual integration of multiple sources of information, which is time-consuming and difficult to ensure integrity. There are control blind spots in the engineering change process, and stage adjustments have not been able to achieve systematic tracking of the entire process.
Experience reuse and process standardization need to be strengthened: engineering exception handling relies on individual experience transfer and lacks a systematic sedimentation mechanism. At the same time, system fragmentation results in a single batch requiring repeated operations on multiple platforms, which not only increases workload but also poses a risk of operational errors; The complex process path further increases the probability of process selection errors.

02 Strategic Upgrade Path: Reshaping the Engineering Management Process with Five Core Modules
Standardized project control system
The project management module establishes a standardized project execution framework by establishing a standard APQP system, project management mechanism, and project management dashboard. This system makes project progress and key milestones visible, greatly improving project efficiency and control, enabling Riyuexin to respond quickly and accurately to customer inquiries about project progress and delivery dates.
Data assetization and knowledge accumulation
The engineering data module is committed to building a comprehensive and standardized data support system, establishing a unified database covering 11 types of core product basic data such as product requirements, drawings, material lists, process routes, identification, and functional testing. It is worth mentioning that this module integrates the historical experience and industry accumulation of ATX accumulated by Sun and Moon, forming an iteratively optimized rule library that transforms personal experience into a shared knowledge asset for enterprises.
Collaborative innovation throughout the entire process
The system collaboration module creates a collaborative work platform for product design and process, realizing the automatic flow of product data from the research and development stage to the manufacturing stage. This innovation ensures the uniqueness of data sources, fundamentally solving the problems of duplicate input and data inconsistency, while improving the reuse rate of existing data and significantly reducing operational costs.
Full change management closed loop
In response to the pain points of engineering change management, the change management module has established a comprehensive engineering change management system, achieving full process control from change initiation, impact analysis to execution monitoring. This system can comprehensively analyze the impact of changes and monitor and trace the entire business chain of product data changes in real time, effectively avoiding situations where changes are missed or poorly managed.
Forward looking risk prevention and control
The risk management module has established an active risk control system for prevention and control, which manages risks in stages and in a structured manner through standard risk assessment models and design rule databases. The system also provides feedback on risk management experience to the internal database for continuous updates, forming an evolving risk prevention and control capability, proactively avoiding potential problems, and significantly reducing the recurrence of anomalies.

03 New Semiconductor: Groundbreaking Sustainable Development and Industry Transformation Verification Path
The implementation of PLM system by Sun Moon New Semiconductor goes beyond traditional software deployment and deeply reshapes the enterprise engineering management mode. It not only solves efficiency issues at the operational level, but also builds the digital core competitiveness of the enterprise at the strategic level. Through this transformation, Sun Moon New has achieved a fundamental shift from passive response to proactive management, from experience driven to data-driven, and from departmental fragmentation to full process collaboration.

This successful practice confirms Lingyu Technology's professional capabilities in business understanding, solution design, and implementation throughout the entire process. The Lingyu project team not only completed technical deployment, but also built a future oriented digital foundation for Sun Moon New through precise requirement insight and mature implementation methodology. Through the successful delivery of this project, Lingyu Technology has laid a solid foundation for Sun Moon New Semiconductor to achieve sustainable development and become a trusted partner for customers. It has also provided a verified implementation path for peer enterprises' digital transformation.